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breakaway hyperpremium organic

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make the perfect cup of matcha

We've finally found it! For four years, we hunted all over Japan to find an organic matcha that merits inclusion into our hyperpremium lineup, and here it is, at long last. A blend of organic matcha that hits all the right notes: big umami, electric color, rich creamy sweetness with only faint traces of bitterness, and a huge finish that lingers on the tongue long after it's swallowed. Compares in taste and refinement with our Blend 94. From a Nishio coop that has finally figured out how to make a delicious organic matcha.

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Product Reviews

Showing reviews 1-20 of 28 | Next

  1. High Quality 5 Star Review

    Posted by on 23rd Apr 2017

    great product and great customer service. The best tasting Matcha i have ever had. and i love the fact that is certified organic

  2. Never had matcha like this 5 Star Review

    Posted by on 1st Apr 2017

    I had sworn off matcha after consistently getting gastronomically distressed, but decided to break my vow after exploring Breakaway's website, and I'm so very happy I did. So worth it. I love the complexity, the smoothness, freshness. I think Eric's little tools are also so very helpful, and to top it off, it doesn't make me sick to my stomach. I have nothing but praise.

  3. Delicious! 5 Star Review

    Posted by on 18th Feb 2017

    Quality product, I had only tried one other brand and this one was undeniably better.

  4. Soothing Matcha tea packs lots of antioxidants 5 Star Review

    Posted by on 30th Jan 2017

    Breakaway organic Matcha tea contains lots of antioxidants. I enjoy preparing it using the Breakaway Matcha's tool kit. I look forward to drinking Matcha tea as a special treat to myself.

  5. I love Breakaway Matcha! 5 Star Review

    Posted by on 3rd Jan 2017

    I was recently introduced to Breakaway Matcha via Dave Asprey. I love it! During these cold winter days, I love having a hot drink, and this Matcha as a hot tea is uplifting and perfect for me! My boyfriend likes having his Matcha cold -- but he's a pretty tough guy! I'm so glad you all have cared to provide a high-quality product for us. P.S. I need to keep my caffeine intake down, and this green tea fits the bill excellently! Thank you, Breakaway Matcha!

  6. Moody 3 Star Review

    Posted by on 24th Nov 2016

    I agree with Rebelranger. I had it this morning and it was strong and bitter. I think I might try mixing it in the jar first.

  7. A surprise in taste 5 Star Review

    Posted by on 1st Oct 2016

    This organic matcha has me stumped in describing the taste.
    At times its sweet and aromatic and other times its strong and slightly bitter.
    I guess I would call it moody.
    Or maybe I'm moody and it presents itself to suit my mood/needs. Overall its a good and delicious matcha with top notch quality far above the store shelf offerings. I do really enjoy it.

  8. great tasting but not what I expected 4 Star Review

    Posted by on 9th Sep 2016

    As a Fulbright scholar, I had the opportunity to continue to study the Japanese language and culture and live all over Japan twice. When in Kyoto, I lived in a traditional Japanese inn and was served a very rich and thick green tea as part of my breakfast. I was looking to buy a tea where I could try to relive the divine experience. Your best and most expensive tea, the hyperpremium matcha does not fall short on the taste but I can't get that thick consistency even after watching your video several times and following the instructions. I have attended many tea ceremonies and know what a thicker ceremonial tea looks and tastes like but my goal was to find something in between and am now wondering if I bought the wrong tea. However, I still look forward to making this tea daily and the flavor is right on the money. I feel healthier, it keeps my sugar level low and it satisfies my appetite. Most importantly, I feel like I'm doing something good for myself while enjoying the taste at the same time. Totemo oishii desunee! (Translation: It's really quite delicious!)

  9. personal favorite 5 Star Review

    Posted by on 27th May 2016

    this is my personal daily favorite, over blend 99 & 100 even.. it's perhaps more neutral. love it.

  10. My favorite! 5 Star Review

    Posted by on 17th May 2016

    I have tried quite a few of the Breakaway Matcha teas, including the 97 Blend but not the 100 Blend, and this HyperPremium Organic is my favorite.

    I can sing praises of all of the others for the unique qualities of each, but this HyperPremium Organic results in a fine brew, both hot and cold.

    The gorgeous green color in the sunshine is not to be found anywhere in nature nor in a box of Crayolas. The taste is smooth and rich.

  11. Finally, a great organic matcha 5 Star Review

    Posted by on 30th Apr 2016

    This matcha is delicious: fresh, sweet and stimulating, with only a slight bitterness at the finish. I drink it from a handmade (Tom Decker) chawan, or a purple clay gaiwan, and it is earthy, but with the freshness of sunlight and green leaves. Finally, an organic matcha that lives up to the traditions of this great, healthy tea.

  12. Worthy of Rikyu 5 Star Review

    Posted by on 21st Apr 2016

    Eric, the matcha arrived safely and it is in my refrigerator--I will get Tom's bowl tomorrow. Thanks again for the fabulous service. Great packaging and ultraviolet glass jar: your attention to aesthetic detail is worthy of Rikyu! Cheers!

  13. The best MATCHA ever! 5 Star Review

    Posted by on 11th Apr 2016

    Ok.. so I am very picky to say the least and I know ingredients because I am an alchemist and a chef.

    Break Away MATCHA is by far the most delicious, easy to prepare and immediately effective Green Tea I have ever had the joy to experience..

    I love that is prepared in cold water ( i added ice) I love the Glass Bottle and the tin to store it in, but most of all I love how it makes me feel, energized and centered.

    I highly recommend Break Away MATCHA and I plan on spreading the word about this wonderful product!

  14. Great tasting Organic Matcha 5 Star Review

    Posted by on 30th Mar 2016

    First cup of organic Matcha and it was so good. True green tea flavor and aroma that will go well by itself or with meals.

  15. Great Macha 5 Star Review

    Posted by on 21st Feb 2016

    I was very pleased with this Matcha. It was very smooth and creamy and I really enjoyed the video on how to make a great matcha. I wish the price was lower. I used the organic matcha.

  16. Uplift 5 Star Review

    Posted by on 16th Jan 2016

    Our daily cup (or two) of Breakaway Matcha tea is a happy uplift: the flavor, the color, the scent, the sense of connection to the green earth, the feeling of supporting our health, and of course the gentle rise in focused energy. All that, and we have such respect for this little company and the care they take in all they do, too.

  17. Best tasting Matcha i ever had!! 5 Star Review

    Posted by on 15th Jan 2016

    This Matcha is fantastic!! It is very mellow not bitter at all and has a gentle sweetness I have never tasted with a Matcha before. I am definitely keeping this one on hand. I enjoy matcha daily, usually cold but this one is fantastic hot and frothy! It is definitely my new favorite!

  18. I love MATCHA! 5 Star Review

    Posted by on 10th Nov 2015

    I love this blend- Hyperpremium Matcha! THIS IS AMAZING. It has changed my life!

  19. Hyperpremium Organic 5 Star Review

    Posted by on 21st Jul 2015

    I recently tried the Hyperpremium Organic matcha. I found it to be smooth with a natural hint of sweetness. I purchased the little whisk, creamer, and sieve as well. The sieve prevents clumping, the whisk gives you a bit of crema, which I think adds texture as well as brings out a bit of sweetness.

  20. Clean and Green 5 Star Review

    Posted by on 24th Jun 2015

    When consuming large quantities of anything, you want it to be organic. This pure clean Matcha is beautifully green and graces my cup as a latte with cashew, almond or soy milk each day, The beautiful black glass jar it comes in is wonderfully airtight and light resistant. Just snip the foil pouch and gently pour it into the jar and keep it refrigerated. It's a smooth mellow blend in the middle price point that's miles ahead of your typical matcha.

Showing reviews 1-20 of 28 | Next

How to prepare a brilliant cup of matcha

make the perfect cup of matcha

  • boil water, and let it cool for 3 to 5 minutes
  • warm your cup with hot water while you prepare the matcha
  • place sieve over creamer or mug
  • add one heaping scoop (1/2 teaspoon, or 1 g) to the sieve, and sift
  • pour about an inch of hot water (about 2 ounces)
  • whisk for 10 seconds or so, tilt the creamer slightly to make thicker foam
  • swirl, and pour the matcha into your heated cup
  • add a little more hot water to creamer, swirl, and add to cup

STORAGE: always keep your matcha refrigerated until ready to use

LEARN MORE: watch a video on how it's done at http://bit.ly/greatmatcha

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