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breakaway hyperpremium organic

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make the perfect cup of matcha

We've finally found it! For four years, we hunted all over Japan to find an organic matcha that merits inclusion into our hyperpremium lineup, and here it is, at long last. A blend of organic matcha that hits all the right notes: big umami, electric color, rich creamy sweetness with only faint traces of bitterness, and a huge finish that lingers on the tongue long after it's swallowed. Compares in taste and refinement with our Blend 94. From a Nishio coop that has finally figured out how to make a delicious organic matcha.

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Product Reviews

  1. My favorite! 5 Star Review

    Posted by on 17th May 2016

    I have tried quite a few of the Breakaway Matcha teas, including the 97 Blend but not the 100 Blend, and this HyperPremium Organic is my favorite.

    I can sing praises of all of the others for the unique qualities of each, but this HyperPremium Organic results in a fine brew, both hot and cold.

    The gorgeous green color in the sunshine is not to be found anywhere in nature nor in a box of Crayolas. The taste is smooth and rich.

  2. Finally, a great organic matcha 5 Star Review

    Posted by on 30th Apr 2016

    This matcha is delicious: fresh, sweet and stimulating, with only a slight bitterness at the finish. I drink it from a handmade (Tom Decker) chawan, or a purple clay gaiwan, and it is earthy, but with the freshness of sunlight and green leaves. Finally, an organic matcha that lives up to the traditions of this great, healthy tea.

  3. Worthy of Rikyu 5 Star Review

    Posted by on 21st Apr 2016

    Eric, the matcha arrived safely and it is in my refrigerator--I will get Tom's bowl tomorrow. Thanks again for the fabulous service. Great packaging and ultraviolet glass jar: your attention to aesthetic detail is worthy of Rikyu! Cheers!

  4. The best MATCHA ever! 5 Star Review

    Posted by on 11th Apr 2016

    Ok.. so I am very picky to say the least and I know ingredients because I am an alchemist and a chef.

    Break Away MATCHA is by far the most delicious, easy to prepare and immediately effective Green Tea I have ever had the joy to experience..

    I love that is prepared in cold water ( i added ice) I love the Glass Bottle and the tin to store it in, but most of all I love how it makes me feel, energized and centered.

    I highly recommend Break Away MATCHA and I plan on spreading the word about this wonderful product!

  5. Great tasting Organic Matcha 5 Star Review

    Posted by on 30th Mar 2016

    First cup of organic Matcha and it was so good. True green tea flavor and aroma that will go well by itself or with meals.

  6. Great Macha 5 Star Review

    Posted by on 21st Feb 2016

    I was very pleased with this Matcha. It was very smooth and creamy and I really enjoyed the video on how to make a great matcha. I wish the price was lower. I used the organic matcha.

  7. Uplift 5 Star Review

    Posted by on 16th Jan 2016

    Our daily cup (or two) of Breakaway Matcha tea is a happy uplift: the flavor, the color, the scent, the sense of connection to the green earth, the feeling of supporting our health, and of course the gentle rise in focused energy. All that, and we have such respect for this little company and the care they take in all they do, too.

  8. Best tasting Matcha i ever had!! 5 Star Review

    Posted by on 15th Jan 2016

    This Matcha is fantastic!! It is very mellow not bitter at all and has a gentle sweetness I have never tasted with a Matcha before. I am definitely keeping this one on hand. I enjoy matcha daily, usually cold but this one is fantastic hot and frothy! It is definitely my new favorite!

  9. I love MATCHA! 5 Star Review

    Posted by on 10th Nov 2015

    I love this blend- Hyperpremium Matcha! THIS IS AMAZING. It has changed my life!

  10. Hyperpremium Organic 5 Star Review

    Posted by on 21st Jul 2015

    I recently tried the Hyperpremium Organic matcha. I found it to be smooth with a natural hint of sweetness. I purchased the little whisk, creamer, and sieve as well. The sieve prevents clumping, the whisk gives you a bit of crema, which I think adds texture as well as brings out a bit of sweetness.

  11. Clean and Green 5 Star Review

    Posted by on 24th Jun 2015

    When consuming large quantities of anything, you want it to be organic. This pure clean Matcha is beautifully green and graces my cup as a latte with cashew, almond or soy milk each day, The beautiful black glass jar it comes in is wonderfully airtight and light resistant. Just snip the foil pouch and gently pour it into the jar and keep it refrigerated. It's a smooth mellow blend in the middle price point that's miles ahead of your typical matcha.

  12. my favorite 5 Star Review

    Posted by on 13th Jun 2015

    I enjoy this blend the best. It is somewhat subtle, but rich at the same time. I am very happy with Breakaway Matcha products and plan to enjoy them for a long time.

  13. The best part of my daily routine 5 Star Review

    Posted by on 10th Mar 2015

    This matcha is my trusted daily treat. When I first started making matcha it was more of a rare occasion until I learned how easy and important a daily ritual it could become. Love the larger size purchase option, and especially love the black glass jar (available separately) for storing it and ease of use. Excellent product worth every penny.

  14. So good 5 Star Review

    Posted by on 16th Feb 2015

    Very relaxing. Helps me focus and is a requirement in my daily routine. Matcha has virtually banished all stress from my life. Incredible stuff.

  15. The best... 5 Star Review

    Posted by on 14th Nov 2014

    This is actually the 2nd order I've made. I've also had 2 friends order it & they love it too

  16. Best way to start a day 5 Star Review

    Posted by on 1st Nov 2014

    This matcha is hands down the best I've had, and have tried many. I have tried all of them (100-94, and cold brew) and they are each unique and special, but I'm a fan of the organic especially.

  17. Perfect matcha! 5 Star Review

    Posted by on 31st Oct 2014

    At first: very quick and smooth delivery to Europe, thanks! This is so far the best matcha I've ever tasted. It is gentle and delicious, balanced and sweet. This matcha makes me happy. Just can't wait to open up the "97"!

  18. Good clean Matcha 4 Star Review

    Posted by on 15th Oct 2014

    This is a very good Matcha, and of course, it is Organic which is comforting. This is a very good high quality Matcha but does not beat the "100" for smoothness. It is half the cost so I do drink this fine Matcha daily and break out the "100" for special occasions.

  19. my new favorite! 5 Star Review

    Posted by on 12th Aug 2014

    i've been enjoying Breakaway for awhile, but this was my first experience with the organic 94. it's wonderful! nicely balanced flavor, great mouthfeel & lingering on the palate.

How to prepare a brilliant cup of matcha

make the perfect cup of matcha

  • boil water, and let it cool for 3 to 5 minutes
  • warm your cup with hot water while you prepare the matcha
  • place sieve over creamer or mug
  • add one heaping scoop (1/2 teaspoon, or 1 g) to the sieve, and sift
  • pour about an inch of hot water (about 2 ounces)
  • whisk for 10 seconds or so, tilt the creamer slightly to make thicker foam
  • swirl, and pour the matcha into your heated cup
  • add a little more hot water to creamer, swirl, and add to cup

STORAGE: always keep your matcha refrigerated until ready to use

LEARN MORE: watch a video on how it's done at http://bit.ly/greatmatcha