Similar body and texture to Breakaway Blend 99, color is wildly vibrant. Mouth entry is wondrous and seamless.
The tea is sweet, with no trace of bitterness (this is rare in the matcha world). Clean and harmonious. It's surreally good, better than anything we've ever tasted with the exception of the 99 and 100.
The crema is rich, thick, and delightful. If you've never tasted the 99 or 100, you would swear that matcha couldn't possibly get any tastier. A fantastic bargain given the quality. From Ogura, Uji (Kyoto), Japan's oldest and most distinguished matcha appellation.
Posted by Holly on 15th Jul 2014
It's possible I have developed an (un)healthy obsession with matcha tea and have tried many different matchas from other suppliers. Breakaway Matcha is by far the absolute best in terms of texture, flavor, and overall service. I LOVE the 97 and 99 blends (still need to try the 94 and 100 blends). They're so smooth and flavorful with no bitterness that I've found with so many of the other brands. I could drink cup after cup after cup after cup and never tire of it. I also have to comment on the excellent customer service. Each package is wrapped up so nicely in their vibrant green paper and shipped immediately, with a personal note on the invoice. Hard to come by personalized service anymore and makes for such a nice touch!
Posted by Victoria on 23rd Jun 2014
I did not know there was a difference in matcha until I tried yours. What an education your website is. I am currently using my Breville milk frothier to get the cream on the top and it is a wonderful thing. I work all 3 shifts in one month and take it to work for my 1 am lunch time treat. I am well pleased.
Posted by Unknown on 6th Jun 2014
I have been enjoying a bowl (matcha wan) of blend 97 in the morning for sometime now. It is smooth, creamy, and fragrant with just enough bitter edge, a perfect bowl/cup to start a day.
I tried many other matcha both here and in Japan, before settling to this blend. The quality of the tea easily match that of teas I could buy in Japan. It is easy to order it online, and as I live in the Bay Area it usually arrives within a day or two.
Posted by Karen on 8th Apr 2014
I dove into the matcha experience based on all the health benefits. I was a little wary of adding caffeine back into my life since I have had sleep problems for years. The mild caffeinated effect of the matcha has not affected my sleep negatively and keeps my brain hyper focused!
The taste is mild and smooth and I look forward to my morning ritual of frothing up the beautiful green color.
I highly recommend this!
Posted by Renee on 9th Feb 2014
I drink A LOT of matcha! I have tried all of the Breakaway Matcha blends and have become obsessed with blends 97 and 99. Blends 97 and 99 are so grassy, clean, sweet and creamy. Blend 94 is beautiful as well and less expensive making it great for everyday drinking.
I love Breakaway Matcha so much that when I wasn't home for my last shipment I tried to track down my mailman for 15 minutes because I didn't want to wait until the next day to pick it up. Turns out I had to wait, which made the first cup even more relished :)
Posted by Jason on 21st Jan 2014
Good matcha is hard to come by in the United States, so I was pleasant surprised by Blend 97. While not as grassy as blends I've had elsewhere, it is sweet and smooth.
Posted by jamicam on 21st Dec 2013
I wanted a nice matcha to make at home and started exploring online. I don't know what it was about Breakaway that caught my attention, but I am SO glad I ordered this blend.
Delicious, earthy, smooth, and fun to make. Definitely a new addiction.
Posted by donya b. on 30th Oct 2013
The 97 is my go-to everyday matcha. I make it hot with frothed coconut or almond milk, sometimes even coconut oil. It's sweet and smooth. There's no bite to this. It also melds well with vanilla and chai spices
Posted by Xela on 12th Oct 2013
I was looking forward to trying Matcha after hearing Eric interviewed about it on a naturalnews.com radio show with Dr. Mitch. After reading the website I decided on Blend 97. I also ordered the tools recom'd to prepare the Matcha. Well, at first I was disappointed in the taste of Blend 97 as I expected a sweetness as described on the site which just wasn't there for my Western taste buds. I wrote Eric about it and he was very gracious and said to return it and he would refund but I held on to it. After talking with a colleague she said Matcha is not suppose to be sugary sweet but somewhat on the bitter side. I prepared some for her and she loved it. She said it had such a clean green smooth taste and was the best she ever had. She liked the color too. Well, I thought maybe it's an acquired taste and decided to keep it and give it another chance. I'm still not crazy about the taste but I don't mind it and have been drinking it especially because of the health benefits. I'll continue to drink what I have left and share with my co-worker but I don't see myself ordering it again though I am more than happy to tell others about Eric's website. I would definitely say it is an acquired taste not bad though. It is clean tasting no film on the tongue or after taste makes your breath smell nice too!
Posted by Ivee on 28th Sep 2013
I've tried the Blend 94 and love it. The Blend 97, however, is an entirely different experience. There is no trace of bitterness and there was a pleasant sweetness that lingered in my mouth for a good 10 minutes after I finished my matcha. I will definitely be putting this on my Christmas list.
Posted by Jason on 24th Aug 2013
This is the best matcha I've had. Before I would have one cup of matcha first thing in the morning. Now I'm often tempted to have a second one later in the morning.
Posted by Susan Abraham on 4th Aug 2013
I think the 97 blend is the best value. Its taste is well above store-bought quality and with the 100g bag it is reasonably priced.
Posted by Unknown on 23rd Jul 2013
I am so glad I was able to find this Matcha, I previously would order another famous brand directly from Japan. This is equally as good if not better. It is a part of my morning ritual and am so glad that I tried it. It is smooth, no bitterness, and the most beautifully vibrant color green you could imagine. I am excited to try all the other varieties.
Posted by J Hawks on 2nd Jul 2013
The 97 blend was blissful. It was smooth with no bitterness. The personal touch and acknowledgement from Eric was a plus as well.
Posted by Jami on 22nd May 2013
I love the 97. It's got an earthy taste to it but it is so smooth. I actually crave the taste of this tea. It is fabulous!!
Posted by Sherry - Owner of Cater Fitness on 9th May 2013
I emailed Eric to ask him why his product was at least twice as expensive as others I have tried. He gave me a WONDERFUL explanation and when this tea arrived and I tasted it, I fell in love. The difference was just as he had described - that of a fine wine verses a economical alternative. A also love preparing my matcha as described in his video - it makes my enjoyment of my tea break all the more special. Don't waste your time or money on other products - this IS the BEST!
Posted by Brigitte on 30th Apr 2013
The 97 Blend is the first quality matcha I have experienced. Wow, what a difference! The 97 Blend is incredible! The 97 Blend tastes smooth, clean and fresh, perhaps in an appealing, earthy way and there is absolutely no bitterness or aftertaste. There are delicious moments each day with Blend 97! Not only does the 97 Blend taste wonderful, I noticed significant health and lifestyle benefits in the first week. The 97 Blend increased my clarity, focus, cognitive functioning, and energy levels, as well as sense of calmness and centeredness. I naturally improved my diet, sleep and exercise patterns, including returning to a daily yoga practice after a three year break. With the matcha, I get up earlier to practice mindfulness (matcha ritual included) and continue the day enjoying the moments, people, nature and myself in a more meaningful way. Overall, I am more productive and happy when drinking multiple cups of 97 Blend each day. I look forward to trying the 99 Blend, hard to believe there is something better than this!
Posted by Ralph Wexler on 10th Apr 2013
While the product does appear to be more vibrant, intense and fresh than other the Matcha tea’s I have tried it is simply too much work. I watched the video, bought a small screen to shift the tea, used a small automatic blender like you recommend and tried numerous times but cannot get the tea to stay fully dissolved. The last few sips are full of gritty, lumpy pieces of the tea. Certainly not worth the extra expense at 4-6 times the price.
Posted by Dave "Yeah Dave" Romanelli on 27th Mar 2013
It gives you MAD energy, all the while keeping you deeply grounded. Breakaway Matcha is the single greatest health product I have known in my 39 years.
Posted by Doreen on 19th Mar 2013
I have now tried blends 94, 97, and 99 and none are ordinary ! This green goodness feels so alive and drinking this deliciousness is something to be shared! Blend 99 is divine! Blend 94 is slightly wilder and grassier , and blend 97 has a little of the edge of 94 and the specialness of 99. Looking forward to trying blend 100 ! Using the tools and ceramics that are offered add to the experience which is nurturing, calming and energizing . I am grateful for my Matcha Moments and the kind service I have always received. Thank you !
STORAGE: always keep your matcha refrigerated until ready to use
LEARN MORE: watch a video on how it's done at http://bit.ly/greatmatcha