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breakaway blend 94

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make the perfect cup of matcha

A feisty, gorgeous matcha that's ready to slap you with its attitude.

Racy. Fantastic color, heady aromas, intense "matcha" taste (think strong green tea ice cream), faint twinges of bitterness (which gives it its sass).

Plenty of umami and natural sweetness means it pairs beautifully with food, especially sweets. Makes the world's best matcha salt.

If Breakaway Blend 100 is a great Burgundy along the lines of Romanee-Conti, and Breakaway Blends 99 and 97 are coveted, cult Napa cabernets, Breakaway Blend 94 is more like a "vintner's reserve" from a top producer: a beautiful epicurean experience and phenomenal value that soars above similarly priced matcha. Has verve and power, like a zen wake-up stick.

From Tawara, Uji, Kyoto Prefecture.


  • Detoxifies the body with more antioxidants than all superfoods combined
  • Increases focus and alertness without making you jittery
  • Improves metabolism
  • Enhances immune response
  • Repairs cellular damage from toxic exposure
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Product Reviews

Showing reviews 1-20 of 39 | Next

  1. It grew on me! 4 Star Review

    Posted by on 22nd May 2016

    The 94 was not quite what I expected at first (described as "green tea ice cream flavor but I didn't get that, just the bitterness). Using a bit less I now really enjoy it. The vegetal notes are more subtle but definitely there and the tea is very fresh - a Breakaway distinction I haven't found anywhere else. Overall very pleasant to drink with a smooth aftertaste.

  2. Breakaway 94 5 Star Review

    Posted by on 25th Feb 2016

    The 94 blend gives instant energy and is extra smooth and seems to melt in your mouth. Another Breakaway masterpiece. Thank you.
    Can't live without my matcha!

  3. Best Matcha I have ever tasted 5 Star Review

    Posted by on 8th Dec 2015

    Probably the best matcha I have ever tasted. This stuff puts all the others to shame in comparison of flavor and color.

  4. Matcha with a little kick 5 Star Review

    Posted by on 2nd Dec 2015

    This blend has an ever so slight edge to it, much like dark chocolate. I find I like it best when made a little more water than the other blends require, and then the bitter edge is more what you would find in a dry wine. Sometimes I just need that extra little kick in flavor!

  5. Good. 4 Star Review

    Posted by on 12th Nov 2015

    The matcha awakens my brain to its fuller potential, and my work goes more smoothly when I can concentrate.
    My budget permitted a purchase of "94." I imagine the most expensive choices are altogether 5 stars--total green bliss.

    This matcha's taste is fresher and more lively than other matcha brands I've tried. I feel a joy of intense green-ness and a sense that the matcha's components cause a reset of my physical self--more healthy.
    I would appreciate a lighter-weight packaging. The glass jar is pretty, but shipping it halfway across the world is not worth the carbon.

  6. I am hooked! 5 Star Review

    Posted by on 22nd Jul 2015

    This is my first time trying real Matcha, and I love it! Wonderful product, nice packaging, and of course amazing to have Eric introduce me to it in his lovely office down the street!

  7. This is the only Matcha tea brand that I will dare to try! 5 Star Review

    Posted by on 25th Jun 2015

    I just bought a serenity set for my office, and now I can say that I am a full convert. This tea is absolutely the best there is! No question about it. I've made it a routine to buy a blend 94 once a month, but now that I've introduced my office mates to it, I might have to buy more regularly. During the summer, I also get the cold brew original, which is just divine! There really is nothing better when I'm running around town doing errands on a hot summer's day.

    The quality is truly amazing, but I want to also point out that I keep coming back because of Breakaway's great costumer service and attention to detail. From the way the tea and the set are always impeccably wrapped, to the tea container and the custom box and cloth (from the serenity set) that it arrives in, it is always a joy when I open a product that I buy here.

    Please, never change! Your quality is truly inspirational!

    The new frother whisk is a huge improvement from your previous one. The one I use at home still works, but I might get a new one anyways!

  8. smooth taste 5 Star Review

    Posted by on 13th Jun 2015

    Love this blend. It is a pleasure to sit and sip this matcha. My husband and I take our tea breaks together and this product makes our time together even more special.

  9. Hmm...where's the sweetness? 4 Star Review

    Posted by on 6th Jun 2015

    The sweetness isn't there. First try hot, it tasted bitter like medicine with a seaweed/ocean after taste. Even when drunk with ice, the bitterness was still there. Had to put soy milk and sugar. This took away the bitterness. But, I read not to use boiling water. So maybe next time. Gave four stars because the quality is good minus taste. And I like the health benefits.

  10. Yum! 5 Star Review

    Posted by on 31st May 2015

    I love the ritual of making matcha in the morning. This blend 94 is tasty and gives me a nice relaxed energy to carry me through the day.

  11. Can't live without it! 5 Star Review

    Posted by on 19th Apr 2015

    Before finding Matcha I was a coffee addict., but I kicked my coffee to the the curb for this miraculous tea! It really has been life changing for me. I was getting sick quite a bit, and was looking for something to boost my immune system. Not only has it done that, but it gives me so much energy, and helps me to think more clearly!

    I can't say enough about this product, and this website/service is outstanding! I love the individual attention you get from Eric, and he's so helpful if you have any questions about the product! Even how nicely packaged the product comes. I can't live without this stuff!

  12. Newbie 5 Star Review

    Posted by on 19th Apr 2015

    I'm so excited to continue to reap the benefits of matcha. So far, I've only had it in my oatmeal. Today I will have it plain as intended. I'll let you know how it goes!

  13. 94 is a workhorse 5 Star Review

    Posted by on 30th Mar 2015

    I've tried them all and keep coming back to the 94 for it's earthiness and intensity. The day does not officially start until the 94 is blended (with MCT oil)! True cognition ignition.

  14. Amazing quality. 5 Star Review

    Posted by on 22nd Mar 2015

    I love the taste. What a nourishing way to wake up in the morning. I could not be happier with my purchase!

  15. Delicious Matcha 5 Star Review

    Posted by on 2nd Mar 2015

    My first time trying matcha outside of ice cream/shakes/sweets. Very interesting and a departure from my usual green and oolong teas. More like an espresso version of green tea with tons of body!

  16. Great matcha, great service 5 Star Review

    Posted by on 26th Feb 2015

    Blend 94 balances high quality with a reasonable price per serving, making it the perfect everyday matcha. Eric provides wonderful service to boot!

  17. Great Afternoon Pick Me Up 5 Star Review

    Posted by on 10th Feb 2015

    I'm making an everyday habit of matcha in the mid-afternoon to keep my focus for work. This blend is delicious, relatively inexpensive and certainly does the trick. I love the beautiful bright green crema after whipping with the Aerolatte wisk, Breakaway style. I feel like I'm treating myself to a rare luxury with every cup.

  18. A Step Above 5 Star Review

    Posted by on 23rd Sep 2014

    I've tried many of the "higher quality" mass market matcha brands. I would definitely say that this product is a step above all of them. Delicious.... Very impressed by the sweet aroma. Sadly, for regular matcha consumption, I'll have to find a more cost effective solution.
    Thank your for this special treat. Can't wait to try your higher grades!

  19. Much tastier than culinary 4 Star Review

    Posted by on 9th Aug 2014

    Well I received my first sample from Tim Ferriss in his Quarterly box and to be honest I didn't like it very much. I did go to this website to read about the product and that's when I found out there were different "grades" of the Matcha. The sample was culinary so it could be used for cooking or drinking cold but it had a bitterness I didn't find appealing. Upon further reading I found out that 94 blend was the most all around pleasing if you are drinking it straight. I purchased the 94 blend and I'm happy to say it tastes much better than my sample! Now, if it were only cheaper I'd buy it more often but that's another story. It is much tastier and on a hot day, it is refreshing.

  20. Love this stuff! 5 Star Review

    Posted by on 21st Jun 2014

    Second time back and the packaging and product were top notch again even with a smaller order this time. I will be back for much more! I love how passionate Eric is about the tea and we have had some great discussions about his product and the big variable of preperation. I look forward to trying the higher grades and whatever else might come next!

Showing reviews 1-20 of 39 | Next

How to prepare a brilliant cup of matcha

make the perfect cup of matcha

  • boil water, and let it cool for 3 to 5 minutes
  • warm your cup with hot water while you prepare the matcha
  • place sieve over creamer or mug
  • add one heaping scoop (1/2 teaspoon, or 1 g) to the sieve, and sift
  • pour about an inch of hot water (about 2 ounces)
  • whisk for 10 seconds or so, tilt the creamer slightly to make thicker foam
  • swirl, and pour the matcha into your heated cup
  • add a little more hot water to creamer, swirl, and add to cup

STORAGE: always keep your matcha refrigerated until ready to use

LEARN MORE: watch a video on how it's done at http://bit.ly/greatmatcha

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